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I believe it is the left side, under vehicle, near the rear wheel. Take a look at the attached picture.
Here is a link you may find helpful:
https://www.2carpros.com/articles/how-to-change-a-fuel-filter
Here are the directions specific to your vehicle:
2003 Kia Optima L4-2.4L
Procedures
Vehicle Powertrain Management Fuel Delivery and Air Induction Fuel Filter Service and
PROCEDURES
FUEL FILTER REPLACEMENT
1. Reduce the internal pressure of the fuel lines and hoses and perform the following operations.
- Disconnect the fuel pump harness connector in the trunk room.
- Start the engine and, after it stops, turn the ignition switch to OFF.
- Disconnect the battery negative (-) terminal.
- Connect the fuel pump harness connector.
2. Remove the two fitting nuts while holding the fuel filter nuts securely.
pic 2
3. Remove the fuel filter mounting bolts, and then remove the fuel filter from the fuel filter clamp.
Tightening torque
Fuel filter fitting nut : 25 - 35 Nm (250 - 350 kg.cm, 18 - 25 lb.ft)
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Let me know if that helps or if you have other questions.
Take care,
joe
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Friday, January 22nd, 2021 AT 1:15 PM
(Merged)