Crank no start issue, it is not getting 12v to the fuel injectors?

The injectors on your vehicle operate differently than the standard injectors on a non-direct injection vehicle.

Fuel Injectors - Direct Injection

The gasoline direct fuel injection fuel injector delivers fuel directly into the cylinder under high pressure. Each injector is controlled by 2 circuits from the PCM.

A boosted voltage supply, up to 65 volts, is generated in the PCM and used to initially open the injector. The injector driver controls three transistor switches that apply the boost voltage to open the injector and then modulates the current to hold the injector open. If boost voltage is unavailable, the correct injector opening current may not be generated in the time required.

The PCM contains a smart driver that monitors and compares high side and low side injector currents to diagnose numerous concerns. Each fuel injector high side circuit is paired inside the PCM with another fuel injector high side circuit. All injector concerns are reported with a single DTC per injector.

There are a number of things that can cause a crank/no start condition. Do you have access to a code scanner? That might be a good place to start.